Chik Fil A anti-cereal in-store campaign

Chik Fil A is attacking cereal in a cute table-top campaign that makes snide comments about cereal (it's boring, mundane, etc) on what looks like a row of mini cereal boxes. The names of each cereal are funny. The effort caught my eye and made me question the concept of cereal: why do we have it? Why do we not have real food for breakfast? So, it deserves a post on my blog. Kudos to Chik Fil A.