Have you seen the All Bran ad where the construction worker talks about the seriousness of cereal while, well, go watch it. I love it. It's subtle and then not subtle. I love it. Slate.com has a great interview with some people from Kellog's about the juvenile humor approach for a product for seniors. Apparently, according to Kellog's, old people think potty humor is still funny. Yay for old people!
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