Hannah Montana: (1-28-08, 4:54, 1.18 MB, episode_8.mp3) Standing outside of Epcot theme park at Walt Disney World. Hannah Montana poster for 3-d movie catches my eye. Tickets for the concerts were being scalped. The movie: in 3-d, in theatres, only shown for a week. It's got the name/brand, the exclusivity (one week) and something cool (3-D). The Hannah Montana phenomenon: tv show, concert, then movie. High School Musical phenomenom: tv movie, another tv movie, live tour, 3rd movie in theatres.
#1: These 2 projects are huge. #2: They both milk content. The concerts are successful in themselves. You film it? Boom. Now you can spread the same content out to a wider audience WITH THE SAME CONTENT you were presenting in a live version.
I'd love to create something live, then film it, and do something further with the recorded content. They could take the audio from the movie of the concert and make a cd.
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